Etsy Essentials: Key Nuggets for Success

Each instance where a potential customer fails to click or visit your shop due to the first image listing photos represents a lost opportunity for a sale.

Improve your product photos.  Photos play a very important role in selling online products, not just on Etsy.

• high quality photos - clear and bright. 
• daylight is a great light source and does not cost you anything. 
• photo taken on a solid background - preferably white - enhances the product and lessons the number of distractions. 
• photos from all angles and sides - the smallest details count 
• include video - this can be repurposed and used via social media.
• Be sure to ad alt text to your photos.  The alt text you provide will need to be SEO / keyword rich.  This makes your product accessible to people and search engine crawlers.